Social media marketing?
Social media marketing refers to the process of gaining website traffic or attention through social media sites.
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. The resulting electronic word of mouth (eWoM) refers to any statement consumers share via the Internet (e.g., web sites, social networks, instant messages, news feeds) about an event, product, service, brand or company. When the underlying message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself, this form of marketing results in ‘earned media’ rather than ‘paid media’.
Why social media marketing?
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If you're wondering if social media marketing is right for your business, the verdict is in … social media is a great way to drive repeat business and to attract new customers. Social Media Marketing is a great way to drive repeat business and attract new customers. It's time to go social. Social Media Quick starter makes it simple.
Social media marketing is the way to use that technology to build relationships, drive repeat business. And attract new customers through friends sharing with friends. That’s awesome because social media will ultimately help to spread your message and attract new audiences.